With the demise of BoardBooster I thought it time to review our options for social media management. For this review, we found the platforms designed for small businesses or solopreneurs. At minimum, we need Instagram, Twitter and Facebook. Preferably with Linkedin and Google plus as well. I’ve left Pinterest off this list, as we recommend […]
*New Instagram TV Channels
Instagram launched their TV Channels – their Youtube competitor. IG users can upload from 1 – 15 minutes of video, with up to an hour on the horizon if the rumors are to be believed. To launch your channel, follow these steps on your phone. Update the app! Go to your apps store and find […]
Tags & Categories in WordPress & Blogger
When moving from blogger into WordPress there is a big learning curve, and new terminology. Today let’s tackle the meanings of the terms: tags, categories and keywords.
Facebook Strategy for Bloggers in 2018
According to Mark Zuckerberg, the focus for 2018 at Facebook will be the “well being” of its users. He also wants to fix Facebook’s role in any “abuse and hate” and defend against “interference by nation states”.
Warning for MailChimp Users on October 31, 2017
Mailchimp will officially end all automatic double-optin forms on October 31, 2017. Your forms on your site will not change. This WILL affect all incentives that you send automatically. BEFORE: a sign-up would automatically receive a ‘please confirm your address’ and the incentive was contained therein. NOW: by default there will be no extra emails After […]
How to Get Closer to Your Blog Readers
Does it ever feel like you’re spinning your wheels? For weeks I’ve felt as though I’m stuck – not moving forward. Unmotivated. Blah. At this point, I usually whine about it to a bestie, and figure out how to move forward. Today we’re going to do the one thing that always gets me excited. Let’s step […]
Optimizing your Blog for the busy season: Paradox of Choice
3 Places to Minimize the Paradox of Choice Paradox of Choice: the psychological phenomena of making no choice in the face of too many options! WordPress Blog Places where Choices are Too Common Navigation Bar Landing Page Call to Action Beneath each post/page
Are you waiting for Anchor.fm?
Thoughts of the NEW SM Platform: Anchor.fm Don’t forget to follow anchor.fm/wpbarista!
Easy to use Spreadsheet for Calculating ROI in Social Media
Social media and I have a love/hate relationship. When I, and you too, actively participate in Facebook Groups, when we comment and find people we love on Instagram, when we open our hearts to new relationships, it is usually a great experience personally and professionally. Obviously, we won’t be much of a lucrative business if […]