Good morning Boss Ladies!
I’m going to try something different this week. I hope that this format makes it easier for you to find what you need. All the posts for this week are going out today and then this will serve as the reference. Plus then I get to do cool magazine style stuff which just happens to be my definition of fun.
Google Analytics for WordPress
See below for the answers to these questions:[list style=”style1″] [li]What are my most popular pages?[/li] [li]Where do the visitors come from?[/li] [li]Is social media worth my time? And which networks?[/li] [/list]
Our featured ECommerce client of the week.
(see below)[/col2] [col2_last]
How to select a theme (& GIVEAWAY)
Hint: use these ideas to get one that converts into sales. Full Details Here
We review our top picks and discover when to use each – Full details here.[/col2_last] [/col_wrapper]
Featured Client: Ragungi Press
This beautiful theme was developed by his marketing team who came to us to implement the WP Ecommerce side of things.
There are few items, but because of complicated shipping needs we decided on WordPress E-commerce plugin. The shop is a great example of what can be accomplished with WordPress. There are audio previews; downloads; drop-down full length story-lines and more.
We’re very excited to be a part of Kevin Murphy’s successful books. And YOU can win all three of these gorgeous books in March during the ‘Authors’ week!
~ Google Analytics Tutorials~
Which are my most popular website pages?
The best way to find this out is through Google Analytics. If you’re overwhelmed – don’t be! I’ve designed this very quick (2min) tutorial to help you find what you need in that confusing mass of information – and ignore the rest. There will always be time later to get into as much detail as you like. But right now, we want to find that silly tab with the good stuff, so we can learn which pages are getting the most traffic.
Action Items: These are the websites pages that should be maintained. You’ll want to keep the information relevant and current. You’ll need links onto and off of this page. You’ll definitely want your main call to action near the top or bottom of this page. (View some cool Call to Actions on our Pinterest Board for inspiration).
Where does my audience come from?
In this video, we’ll show you quickly how to find out which ‘channels’ are the most popular. This is for beginners – we will explain the five main channels and what the headings mean. We will go through how to find out if they come to your page and leave right away – or stay engaged. HINT: These are the people you want to stay around!
Action Items: The channels with the most visitors that are engaged are producing your warmest leads. So make sure that you spend your time nurturing those channels.
Is Social Media Worth My Time?
First – I’ll show you how to figure out which social media networks are the most popular with your audience. Then we’ll look at how engaged they are – very important! Then you will get a downloadable worksheet to help you determine which social networks are the most valuable to you.[tweetthis]Worksheet: Is social media worth my time?[/tweetthis]
Action Items: I can show you examples of all the useful data in the world. But if you don’t do the homework as it relates to your own data and networks it will not help! USE the free downloadable worksheet to figure out where to spend your time. And hustle!