“NoFollow” is the tag that we are supposed to use when a link is going to benefit us in some way. For example, an affiliate link, an ad or a sponsored post. All those links are supposed to have “nofollow” in them.

Last week Google rocked the SEO world, by announcing that it was unilaterally changing the way it crawled and considered those links.

  • there are 4 states for links now: nofollow, default, ugc, sponsored
  • google will consider nofollow a ‘hint’ and not a directive
  • this starts March 2020

This article is the best I’ve found to explain the details:

Moz: How Google’s Nofollow, Sponsored, & UGC Links Impact SEO

Beginner Checklist

If you’re starting out, you’ll love our comprehensive 52 point checklist for your website! Read through once, and then work on items one at a time as it comes up!

52 Edits Checklist – beginners categories

Cathy Mitchell

Single Mom, Lifelong Learner, Jesus Follower, Founder and CEO at WPBarista.