What is Genesis & Child Themes

We design exclusively on Genesis theme Framework with custom Child Themes.  Genesis is similar to other theme frameworks out there for WordPress.  The reason we use a framework and a child theme is that you can upgrade your code (the framework) without loosing your custom styles (the child theme).  This gives your new style a longevity unheard of until now.

Some excellent reasons to use Genesis:

    1. We know and trust the parent company (StudioPress) that it will be around for along time providing the upgrades we know and look forward to.
    2. Their framework is high quality, secure, extensible, clean, well supported, and cost effective.
    3. The upgrades are included in the initial purchase for as long as you use the theme.
    4. The plugins and widgets that are included are world-class.
    5. It is Search Engine optimized and provides the structure for SEO friendly child themes.
    6. It is compatible with every plugin that I’ve tried so far (hundreds)

Frameworks, and Genesis in particular is the newest and best way to get custom styles for WordPress.